ABOUT THE PROGRAM
This online program will focus on introducing and using social media platforms in a business context. You will learn its benefits, how to use these services in a professional manner, and what potential issues can arise from usage in the workplace. This program also covers defining a strategy and managing a social media presence as well as security measures on social media users.
This program is self-paced. Self-paced programs create a unique learning experience that allows students to learn independently and at a pace that best suits them.
Tuition: $397
Duration: 74 Hours
Students will have full access to the program for one year.
Prerequisites: HS diploma/GED, basic computer skills and familiarity with the internet
To learn more about ETI’s tuition and financial aid options, click here.
COURSE Outline
Facebook Business: Facebook Pages
Pages for Facebook Business: Building your Page Reach
Pages for Facebook Business: Setting Up a Page
Pages for Facebook Business: Creating Page Posts
Facebook for iOS
Sign-in & Setup
Finding & Interacting with Friends
Using the News Feed
Posting Updates
Photo Tool
Group Tools
Creating & Managing Pages
Creating & Organizing Events
Privacy & Security Settings
Facebook for Web
Sign-in & Setup
Finding & Interacting with Friends
Using the News Feed
Posting Updates
Photo Tools
Group Tools
Creating & Managing Pages
Creating & Organizing Events
Private Communication Tools
Privacy & Security Settings
Facebook Messenger
Sign-in & Setup
Communication & Connections
Using Messenger on the Web
Facebook Workplace
Signing In & Setting Up
Posting Updates
Using Groups
Using the Photo Tools
Using the Private Communication Tools
Creating & Organizing Events
Administering a Workplace Network
SOCIAL NETWORKING
Buffer for Business Users
Sign-in & Account Creation
Sign-in & Account Creation
Managing Social Media Activity
Managing Social Media Activity
Flickr for End Users
Sign-in & Setup
Photo Storage Tools
Organizing Photos & Creating Albums
Editing Photos
Interacting with the Community
SOCIAL NETWORKING TOOLS
Instagram for iOS
Sign-in & Setup
Sharing Photos & Posts
Editing & Tagging Photos
LinkedIn for Web
Setting Up A Profile
Managing Contacts & Connections
Posting Updates & Messages
Using Networking Tools
Using Groups
Configuring an Account
Pinterest for Web
Finding Pins & Sharing Boards
Adding & Sharing Pins
Tumblr for Web
Getting Started with Blogs
Blog Authoring Tools
Finding Blogs
Twitter for Web
Signing In & Setting Up
Following Users
Configuring the Service
Finding Content
Sending Tweets
Twitter for Professionals
Promoting a Business & Engaging with Users
Analyzing Audiences & User Behavior
Using Twitter Media Studio
Hootsuite
Adding & Managing Account
Publishing & Scheduling Posts
YouTube for Web
Searching & Viewing Videos
Publishing Videos & Managing Channels
Creating & Editing Videos